Majority of Executives and Consumers Think Businesses Not Committed To Sustainability


The majority of executives and consumers polled in a survey in July do not think the majority of businesses are committed to “going green.” Only 29 percent of executives and 16 percent of consumers polled think that the majority of businesses are committed to “going green.” Almost half (45 percent) of executives and 48 percent of consumers think that only “some” are businesses committed to sustainability. Harris Interactive polled 2,605 U.S. adults over 18 years old, and 304 Fortune 1000 executives for Gibbs & Soell Public Relations. Gibbs & Soell is the eighth largest independent public relations agency in the U.S.


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